Tuesday, October 30, 2012

Maybelline Lashionista, A Sister's Temptation

During a shopping trip with Ling in a local shopping mall, while I was sneakily spying on my little niece misbehaving when her mum's not watching, her mum happily shoved this into my scope of vision.

Maybelline NY Lashionista Mascara

 
All that this Lashionista can promise
On the package, it states that this waterproof mascara contains 4mm microfibre that is 2x longer than classic fibres. It is also suppose to be able to defy gravity and hold your curls. Then Nylon-bristled applicator brush is developed specially for Asian eyes and it promises zero flaking, smudging. Best of all, it can be removed with lukewarm water.

This sound suspiciously similar to another of Maybelline's mascara, Illegal Length Fiber Extensions that is not available in Asia. After hearing Ling talk about the raves of this product on the women's Taiwanese cult beauty TV programme (女人我最大) which I faithfully watched years ago, I had to get one.One can witness the hypnotic power to referral marketing working on me as I clutched to my package and marched straight to the counter chanting "Must Buy This... Must Buy This..."(nah, leave out the chanting. Bad joke)

As the magic started to wear off when I was on my way back home, I started to wonder if this SGD 21.90 mascara is worth the hype. I was using Maybelline's Volum' Express Turbo Boost Waterproof mascara as a curl-holding base and Dejavu Fiberwig Paint-On False Lashes Extra Long Mascara (SGD 25.90) for the extra length and smudge proof effects to get the perfect, voluminous lashes the way I love mine to be. I was getting skeptical that this can replace my Dejavu, let alone make my 2 step regime 1 instead. By the time I got home, this brand new purchase was stored together with the rest of my backup cosmetic supplies and soon forgotten until now.

Now straight to the review.
Decent amount of fibres clinging from the tapered
and curved brush. It fits the curve of my eye well.
Here's the photos starting with no mascara from the top to four coats of mascara in the last photo in the column.
Naked lashes to 4 coats of Lashionista

Below is the photo shot from bottom up. It clearly reflects that this mascara is only good for lengthening as it is advertised and does nothing much for volumizing after 4 coats.
Bottom up shot
Next up is the photo shot from the side. The first photo is my clean but curled lashes and the second photo is of lashes with 2 coats and final photo's with 4 coats. Notice in the second photo that my lashes are not as curled as the first?... I was disappointed as I tried my best to apply each coat, letting it dry while pressing them upwards and towards my lids with the curved brush hoping that this will further reinforce the curls before I applied the next coat. I experience the same problem when using the Dejavu mascara too but I was still disappointed with the outcome. I was secretly hoping for a miracle product...

Side shot



4 coats of Lashionista on my top lashes

So, did Maybelline NY Lashionista mascara live up to it's name?

1. It did lengthen my lashes by 2 to 3 mm, hence 4 mm extension should be possible if you have the time & patience to layer the product.

2. It did not work well hold up the curls. However I have 2 suggestions to overcome this concern. First, use another mascara that holds curls well as a base before applying our Lashionista. This will also volumise your lashes at the same time, however do use a eye make-up cleanser for removal. On the other hand, you can use a electronic heat lash curler to gently boost your curl near the base of your lash as some microfibre in these mascaras as not made to withstand heat. They may start to twist and shrivel when in contact with heat, not something anyone will describe as fluttery lashes.

3. It is waterproof and most importantly smudge proof, on par with Dejavu. Apart from a residue that accidentally fell off when I was seperating my lashes right after application, there was no flaking throughout the day.

4. Soak a cotton pad with warm water and place it over your lashes (it's really relaxing as well) and in less than a minute, the mascara residue actually slided off so effortlessly. This, I love. Super convinient.

No tugging, no prolonged soaking, no fear of stinging on
sensitive skin, no oily residue left from remover in your eyes
Will I continue to purchase this mascara after I hit pan on it? Since Lashionista & Dejavu are almost on par on performance in my personal point of view, I will re-purchase whichever is more readily available or economical. Any one have any recommendation of a mascara that can achieve both full and long lashes in a single tube, please do not forget to share with me & drop me a comment.  

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Tuesday, October 30, 2012

Maybelline Lashionista, A Sister's Temptation

During a shopping trip with Ling in a local shopping mall, while I was sneakily spying on my little niece misbehaving when her mum's not watching, her mum happily shoved this into my scope of vision.

Maybelline NY Lashionista Mascara

 
All that this Lashionista can promise
On the package, it states that this waterproof mascara contains 4mm microfibre that is 2x longer than classic fibres. It is also suppose to be able to defy gravity and hold your curls. Then Nylon-bristled applicator brush is developed specially for Asian eyes and it promises zero flaking, smudging. Best of all, it can be removed with lukewarm water.

This sound suspiciously similar to another of Maybelline's mascara, Illegal Length Fiber Extensions that is not available in Asia. After hearing Ling talk about the raves of this product on the women's Taiwanese cult beauty TV programme (女人我最大) which I faithfully watched years ago, I had to get one.One can witness the hypnotic power to referral marketing working on me as I clutched to my package and marched straight to the counter chanting "Must Buy This... Must Buy This..."(nah, leave out the chanting. Bad joke)

As the magic started to wear off when I was on my way back home, I started to wonder if this SGD 21.90 mascara is worth the hype. I was using Maybelline's Volum' Express Turbo Boost Waterproof mascara as a curl-holding base and Dejavu Fiberwig Paint-On False Lashes Extra Long Mascara (SGD 25.90) for the extra length and smudge proof effects to get the perfect, voluminous lashes the way I love mine to be. I was getting skeptical that this can replace my Dejavu, let alone make my 2 step regime 1 instead. By the time I got home, this brand new purchase was stored together with the rest of my backup cosmetic supplies and soon forgotten until now.

Now straight to the review.
Decent amount of fibres clinging from the tapered
and curved brush. It fits the curve of my eye well.
Here's the photos starting with no mascara from the top to four coats of mascara in the last photo in the column.
Naked lashes to 4 coats of Lashionista

Below is the photo shot from bottom up. It clearly reflects that this mascara is only good for lengthening as it is advertised and does nothing much for volumizing after 4 coats.
Bottom up shot
Next up is the photo shot from the side. The first photo is my clean but curled lashes and the second photo is of lashes with 2 coats and final photo's with 4 coats. Notice in the second photo that my lashes are not as curled as the first?... I was disappointed as I tried my best to apply each coat, letting it dry while pressing them upwards and towards my lids with the curved brush hoping that this will further reinforce the curls before I applied the next coat. I experience the same problem when using the Dejavu mascara too but I was still disappointed with the outcome. I was secretly hoping for a miracle product...

Side shot



4 coats of Lashionista on my top lashes

So, did Maybelline NY Lashionista mascara live up to it's name?

1. It did lengthen my lashes by 2 to 3 mm, hence 4 mm extension should be possible if you have the time & patience to layer the product.

2. It did not work well hold up the curls. However I have 2 suggestions to overcome this concern. First, use another mascara that holds curls well as a base before applying our Lashionista. This will also volumise your lashes at the same time, however do use a eye make-up cleanser for removal. On the other hand, you can use a electronic heat lash curler to gently boost your curl near the base of your lash as some microfibre in these mascaras as not made to withstand heat. They may start to twist and shrivel when in contact with heat, not something anyone will describe as fluttery lashes.

3. It is waterproof and most importantly smudge proof, on par with Dejavu. Apart from a residue that accidentally fell off when I was seperating my lashes right after application, there was no flaking throughout the day.

4. Soak a cotton pad with warm water and place it over your lashes (it's really relaxing as well) and in less than a minute, the mascara residue actually slided off so effortlessly. This, I love. Super convinient.

No tugging, no prolonged soaking, no fear of stinging on
sensitive skin, no oily residue left from remover in your eyes
Will I continue to purchase this mascara after I hit pan on it? Since Lashionista & Dejavu are almost on par on performance in my personal point of view, I will re-purchase whichever is more readily available or economical. Any one have any recommendation of a mascara that can achieve both full and long lashes in a single tube, please do not forget to share with me & drop me a comment.  

No comments:

Post a Comment